Tuesday, December 3, 2013

The Chosen Design



After days of sketching and switching gears, I finally chose this design for the Posthumous logo. One of the meanings of the word is "published after the author's death". This image represents that meaning not only because of the book, but the division of black and white represent light and dark, life and death. The pages of the book are turning to show the passage of time, and the book is closing to show an end of time. I like this design because the high contrast is visually pleasing, the lines are crisp and clean, and it is overall easy to see and recognize.

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